In 2025, meme coins have once again topped the list of the most popular crypto narratives, according to the latest report from CoinGecko.
The combined interest in the main meme coin category and 35 related trends captured 25.02% of global investor attention, slightly down from 30.67% last year, amid a modest cooling in the speculative frenzy surrounding these tokens.
Meme Coins and AI Sweep Investor Interest
Within this broader category, the main meme coin narrative led with a 12.48% share, down from 14.36% in 2024. Despite this, it retained the top spot for the second consecutive year after ranking third in 2023. Other meme coin trends continued to perform strongly, and Solana meme coins ranked 6th at 4.57% interest, AI meme coins in 18th at 1.51%, and Base meme coins following closely in 19th place with 1.40% of investor attention.
AI-related crypto narratives continued to gain traction in 2025, as they collectively accounted for 22.39% of interest, up from 15.67% in 2024. While the main AI crypto category saw a slight decline in its individual share from 12.58% last year to 9.76% this year, it maintained the second position overall in popularity.
The surge in AI crypto interest was largely driven by attention toward AI agents and the emergence of the DeFAI narrative. Among the top 20 narratives, AI agents recorded the most notable year-on-year increase, and rose from 1.17% to 5.03% market share, climbing 14 places in the rankings.
RWA Falls Out of Top 3
On the other hand, real-world assets (RWA) saw the sharpest decline in crypto narrative interest this year. CoinGecko found that the category’s share fell from 8.64% in 2024 to 4.98% in 2025, which pushed RWAs out of last year’s third-place position and into fourth.
This is also a further slide from the 6.48% share recorded in 2023, as competition mounts for investor attention as more narratives enter the market.
Meanwhile, stablecoins recorded one of the most significant ranking improvements, after climbing from 31st place last year to 16th in 2025. Their share of narrative interest increased from 0.48% to 1.69%, indicating increased activity in the sector as additional protocols and blockchain networks move to introduce their own stablecoins.
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