Charles Hoskinson confirmed that Cardano entered into a partnership with the global retail chain network Walmart.
Walmart is the world-famous largest retail chain. This company was founded in 1962 by Sam Walton in America. To date, Walmart operates thousands of stores internationally & provides a wide range of retail products at low prices. This retail chain is also popular for its efficient supply chain, large-scale operations, and e-commerce presence.
On 3 Feb 2025, Bring, a platform that provides an environment for crypto companies & projects to interact with global retailers and brands for collaboration or promotion, confirmed that Cardano’s popular wallet Yoroi partnered with Walmart.
Every person who purchases products from Walmart will be eligible to get cashback in Cardano’s native token, $ADA.
On 4 Feb 2024, the Yoroi wallet team confirmed that Walmart cash back in the $Ada coin service is live now.
Many people raised questions about this unexpected partnership and asked whether it is 100% true or any type of scam trap.
However, an announcement by the Yoroi team confirmed that the collaboration is at the official level, but still, many crypto X users urged Cardano founder Charles Hoskinson to respond to this collaboration. Hoskinson also confirmed this through a GIF image to confirm this news.
Is Cardano leadership heading toward promotional stunts?
Since the inception of the Cardano blockchain network, many times crypto traders criticised the Cardano leadership over bad marketing strategies.
Many crypto people claim that the leadership of Cardano don’t know how to market an innovative product & create hype.
At the time, Cardano founder Hoskinson slammed all such critics & said that Cardano doesn’t follow the trend or hype to get attention, instead focusing on serious blockchain development to push the blockchain adoption at the practical level.
But the latest development around Cardano & Walmart promotion is showing that the situation is now changing, and the leadership of this blockchain project is now engaged in a unique type of promotional activities so that people come to the Cardano blockchain ecosystem & ultimately think about the adoption of the $ADA coin.
Walmart & Litecoin Foundation fake partnership
In Q3 2021, an unknown person successfully circulated fake news around Walmart. That person claimed that Litecoin Foundation & Walmart entered into a partnership, and later, Globe NewsWire used that information to cover the story regarding that fake partnership.
Following fake partnership news, the trade price of Litecoin ($LTC) surged rapidly but crashed as soon as Walmart dismissed such reports.
Later, Walmart & Globe NewsWire decided to investigate the matter to find the main culprit who was behind this fake news, but after that, no news regarding that incident came to the public domain.
In a strange move, this Global retail chain jumped into the crypto space. In 2022, Walmart secured its name among different crypto-related projects. First, in Jan 2022, a filing by this retail chain disclosed that the company planned to enter the crypto space via the Metaverse project & also has plans to launch a Cryptocurrency. Later, in Sep 2022, this company launched its two Metaverse experiences, one called Walmart Land and the other Walmart’s Universe of Play, in the gaming platform Roblox.
Read also: N. Sitharaman Says India Continues To Support Blockchain but With Heavy Taxation
